- What is a campaign?
Fundraising campaigns, sometimes referred to as capital or comprehensive campaigns, are an opportunity to raise funds for a variety of institutional priorities over a finite period of time. A campaign allows institutions such as the University of Maryland to garner support for large priorities that will have a definite impact on the university's mission for years to come. Additionally, a campaign is an opportunity for volunteers, alumni and supporters of the university to broaden and deepen their engagement with the university.
- Why is private support necessary for a public institution?
We believe that as a public institution, we have a responsibility to make higher education accessible to talented students from all backgrounds. We are grateful for the federal and state funding appropriations that support our university and make a large part of our work possible. State and federal funds typically only cover basic necessities; private support plays a critical role in making higher education accessible to any student while simultaneously ensuring our growth as a top-tier public research institution.
- How does a comprehensive campaign differ from the university’s usual fundraising activities?
The university seeks funding on an annual basis to support students, faculty and facilities. Campaigns allow us to focus your fundraising and reposition the university’s greatest strengths. They create excitement and build momentum, they engage multiple constituents from volunteers to academic leaders to alumni, parents and students, they build our pipeline of future donors, they strengthen our endowment and they raise money for transformational priorities.
- Who will benefit from the campaign?
All areas of the University of Maryland campus will benefit from this campaign. Campaign priorities include raising funds for individual schools and colleges, faculty support, capital projects, student scholarships and programmatic and enhanced student experiences.
- How will our alumni and friends learn about the campaign?
The university will launch the public phase of the campaign on Friday, May 11, 2018. We will keep our alumni, friends and donors informed about the importance and positive impact of their philanthropic support through our giving newsletter, Terp magazine, our monthly Campaign Insider newsletter, this campaign website and events throughout the country.
- Can a donor request how their gift is to be used?
Donors may support a particular school, college or program and purpose such as student or faculty support, facilities or special programs. Unrestricted funding is equally important as it allows funds to be directed to areas of need.
- How can someone make a gift to the campaign?
The process of giving to the University of Maryland is the same as it has always been. Gifts can be made in cash, stock and other assets or through one’s estate.
- Do campaign gifts need to be paid at once?
Donors may pledge a gift to the University of Maryland and have five years to fulfill it.
- Are campaign gifts tax-deductible?
Yes. Contributions to the University of Maryland are tax-deductible in accordance with federal standards and we provide authorized receipts for tax recording purposes.
- How will donors be recognized?
Throughout the campaign and beyond, we will be diligent and energetic in our efforts to ensure all donors have a positive giving experience. We will continue to recognize donors through our giving societies and donor recognition special events. Donors have the option of remaining anonymous, should they wish.